Point #4 – Highly-Targeted Squeeze Page
If you have not signed up for a list service (an autoresponder), I recommend AWeber Communications. Other marketers use Constant Contact, Mail Chimp, or Get Response, but my experience is with AWeber so most of my examples are built using screenshots and steps used in Aweber list management. An important point about Mail Chimp (which is free) – they don’t approve affiliate links so do not use Mail Chimp if you plan on monetizing using affiliate promotions.
This is a short post because there are two very important action steps that you should complete before we move forward.
- Determine what your ideal prospect looks like. In other words, what kind of people do you want on your list?
- Decide what you are going to give away to get them on your list.
Your free gift will affect who chooses to “opt-in” (sign up for your list). That is why it is so important to give away something that will attract your IDEAL prospect.
Once you have those two things figured out, it will be time to build your squeeze page. We will cover that in the next lesson.